This advice may not make sense, unless you’re trying to build a business, but your brand is so much more than a business you want to start. Your brand is what defines you. Whatever it is that you want yourself defined as to the outside world.
Building your brand is a huge step in building your career, starting a business, or anything else you want to accomplish in life. You need to build a brand on certain foundation principles.
- How do you spend your time outside of work?
- Who do you care most about?
- What are you passionate about?
- What do you want to give back to the world?
- How do you define success in your life?
What do you think of when asked these questions? That answers to these questions are your brand, this is what the world sees in you, but its important to not just believe in what you answer to these questions, but to live your life based on these principles as well. The fifth question is the one that gets tricky, based on the first four questions, you may have already answered it. If you know how you want to spend your time, who you care about, what you’re passionate about, and what you want to give back, then you know what you need to have in order to achieve these goals, that would be your definition of success. If you want to be remembered for the time you spent devoted to furthering a certain cause, then your ideal of success would be to have the resources available to do this in your life.
Let’s go ahead and answer these questions and define our brand. Once we’ve defined our brand, we can begin to charter the path to reaching that success.
Until next time,
It’s been a while since I’ve taken the time to write anything unfortunately, but like many of you I’m unsure of what this new world means for all of us. We’re in the midst of the most unforeseen circumstance that modern humanity has had to face, and the news and protocols are changing everyday.
The big question is “What can I do?” Everybody is wondering the same thing, many people losing jobs, or being laid off and worrying about unemployment insurance payments. At this point the only thing we can do is stay the course we’re on. Take your time off and do something with it, and when this is over, we adapt to the changes that have taken place, and we move forward.
Take the time you have now to do one of the following three things and you’ll feel stronger coming out of this knowing you’ve accomplished something:
- Learn a New Skill
- Find a New Hobby
- Finish Something You Started but Didn’t Have Time For.
Any of these 3 will allow you to come out of all of this with a sense of accomplishment.
Any bit of positivity you can get will help make this a little bit more bearable.
Until Next Time.
I know its been awhile since I’ve actually written a piece here rather than just a bit of motivation in the form of a quote, and that’s going to become more of a dynamic mix moving forward.
At this very moment, mankind is facing one of the toughest times we’ve had in a long time. Millions of people in Canada alone have lost jobs, hours are cut, businesses are going under. Whether you’re an essential worker grinding it out everyday, or you’re sitting at home trying to budget every dime and keep busy until this passes, we all have one thing in common, one hell of a mental battle. Though the virus is taking its toll on humanity, and we’re all taking precautions to limit the spread and do everything we can, we’re all also facing a mental battle of our own.
For some this mental battle is a battle of will to keep pushing to serve patients, or clients, for others its a battle to maintain your sanity while you’re sitting at home for days on end trying to find the next show to binge watch. There is some simple steps we can all take to get through this.
- Exercise, whether its a jog at some point throughout the day or a full on home workout, we need to do something to keep our body active to help keep ourselves healthy, and also to help ease our minds by focussing on something else for a few minutes. I’ve started doing a cardio workout each day, and doing pushups on the basis of hourly alarms, so no matter what I’m doing every hour I need to take a break and exercise briefly. This is a great way to “reset” your mind throughout the day, similar to the breaks you would take in a Pomodoro method for working.
- Read a Book, turn off the screens for a bit each day, and pick up a book, now this book doesn’t have to be some motivational or self help book, even a good novel will do. Reading a book will not only let your eyes rest from staring at these screens all day, it will also allow you to use your imagination and relax your mind.
- Find a Hobby, for me this is becoming a puzzle hobby, I found myself the other day working on a puzzle for hours on end, and not even realizing how much time had passed. For somebody like me who is constantly needing to be doing something, and constantly staring at a screen this was a shock to me. I was able to keep my mind occupied for an extended period of time doing something almost rudimentary. I was able to direct my focus to something and channel my energy.
The moral of the story here is no matter who you are, we’re all in battle right now against common enemies, both a deadly virus and our own minds. Let’s those of us at home focus on staying home and keeping ourselves busy, using this time to maybe develop, and all the while we’re doing our part to combat the virus, while everyone on the front lines does their jobs.
Stay Healthy, Stay Safe, Stay Sane.